Wati lists WhatsApp team operations and multichannel features including Instagram DM/comment automation. Repli offers configured Instagram replies and WhatsApp Marketing/CRM on eligible plans. Choose by the actual channel, workflow and total bill, not a claim that Wati lacks Instagram or that Repli is universally cheaper.
Feature-by-feature
Instagram DM/comment automation: Repli — Configured comment-to-DM and incoming replies · Wati — Listed by Wati; verify tier and connected channels
WhatsApp team operations: Repli — Growth and eligible plans; seats purchased separately · Wati — Inbox, assignment and broadcasts listed; tier/seat rules apply
AI usage: Repli — Eligible access and available AI credit · Wati — Co-pilot credits and plan-specific allowances listed
Integrations: Repli — Only configured supported adapters/tools; no arbitrary sync assumed · Wati — Integration/API allowances vary by tier
Pricing comparison
WhatsApp entry: Repli — Growth: US$12/month · ₹999/month in India · Wati — Growth: US$59/month equivalent, billed annually; message charges separate
Team plan: Repli — Pro+: US$18/month · ₹1,499/month in India; AI credit finite, extra seats separate · Wati — Pro: US$119/month equivalent, billed annually; additional user and message charges may apply
Recreate and test your workflows
Inventory each channel
Record number/account ownership, templates, permissions and required team actions.
Test separately
Recreate only supported steps and inspect actual results. Do not assume number migration or template history transfer.
Plan the change
Review provider connection and billing requirements before changing live campaigns; avoid duplicate responders.