WhatsApp automation software for business

Choose the job before enabling automation: answer an incoming keyword, collect enquiry details, assist with AI or send an approved template campaign. Repli connects these workflows to your WhatsApp Business number through the Cloud API.

WhatsApp CRM and Marketing start on Growth: US$12/month · ₹999/month in India. AI credit, purchased team seats and Meta/provider message charges are separate. Email and Store remain admin-only beta; Commerce is not a new purchasable plan.

Choose a reply workflow, not a blanket automation promise

A keyword rule attempts your written response when an eligible incoming message matches. AI uses your supplied instructions and paid workspace credit; it is a separate decision from a static rule.

For outbound campaigns, select the correct connected number, use an approved template and check consent. Review delivery and failures before expanding your audience. Neither an API connection nor a subscription guarantees delivery.

Setup

Confirm access

Connect an eligible WhatsApp number through Meta Embedded Signup.

Configure the task

Choose an incoming reply or template campaign and supply the required content.

Review the result

Test with an authorized contact, review the result and respect opt-outs.

Questions

Which plan should I review?

WhatsApp CRM and Marketing start on Growth: US$12/month · ₹999/month in India. AI credit, purchased team seats and Meta/provider message charges are separate. Email and Store remain admin-only beta; Commerce is not a new purchasable plan.

Does the subscription cover every WhatsApp message?

No. Meta/provider messaging charges, AI usage and team seats are separate from the software subscription. Check current account terms and invoices.

Does the Cloud API guarantee delivery or approval?

No. Meta controls template approval, account restrictions and delivery. Check consent, current policy and actual send results.

Related guides

WhatsApp business API

WhatsApp CRM

WhatsApp ai chatbot

WhatsApp CRM pricing

Official references

WhatsApp Business Platform pricing — Delivered-message billing depends on recipient market and category; consult the current rate card and account invoice.

Cloud API getting started — Account and number prerequisites; Meta controls availability and approval.

WhatsApp Business Messaging Policy — Consent, acceptable use and messaging restrictions still apply.

Related resources